BUD LIGHT® HOTEL SWEEPSTAKES OFFICIAL RULES

BUD LIGHT® HOTEL SWEEPSTAKES OFFICIAL RULES

1. No Purchase Necessary. Sweepstakes open to residents of the United States (except California) who are 21 years of age or older. Void where prohibited.

2. Sweepstakes begins at 3:00 p.m. Central Standard Time (“CST”) on December 2, 2009 and ends at 3:00 p.m. CST on January 17, 2010 (“Sweepstakes Period”). See Rule #5 for various entry due dates which correspond to the available prizes.

3. Two Ways To Enter: (a) Internet: Visit www.budlighthotel.com (“Website”), during the Sweepstakes Period, and follow the online instructions to complete and submit an online entry. (b) Text Message: Use your SMS-enabled mobile phone to text “BLHOTEL” to shortcode 23377 (BEERS) and you will be automatically entered into the Sweepstakes. Participants must have a mobile phone with text messaging capabilities to enter by text message. Participants entering this sweepstakes via text message may incur a standard text message charge from their wireless service provider for each message sent and received. Check with your wireless service provider for details on these and other applicable charges. You may receive reply messages. Participants are solely responsible for any such wireless charges. Not all wireless carriers participate. All entries must be received and recorded during the Sweepstakes Period. Sponsor’s designated official judging organization’s computer is the official time keeping device for this sweepstakes. No other forms of entry are valid. Limit one (1) entry per person/email address/mobile phone number, regardless of entry method.

4. Neither the sponsor nor its agencies are responsible for lost, late, misdirected, unintelligible, returned or undelivered entries, telephone calls, email, or for lost, interrupted or unavailable satellite, network, server, Internet Service Provider (ISP), Website, or other connections availability, accessibility or traffic congestion, miscommunications, failed computer, network, telephone, satellite or cable hardware or software or lines, or technical failure, or jumbled, scrambled, delayed or misdirected transmissions, computer hardware or software malfunctions, failures or difficulties, or other errors of any kind whether human, mechanical, electronic or network. Persons who tamper with or abuse any aspect of this sweepstakes or Website, or act in violation of the Official Rules, or act in any manner to threaten or abuse or harass any person, or violate Website’s terms of service, as solely determined by the sponsor, will be disqualified. Neither sponsor nor its agencies are responsible for any incorrect or inaccurate information whether caused by Website users, tampering, hacking, or by any of the programming or equipment associated with or used in this sweepstakes, and assumes no responsibility for any errors, omission, deletion, interruption or delay in operation or transmission or communication line failure, theft or destruction or unauthorized Website access. Any use of robotic, macro, automatic, programmed or like entry methods will void all such entries, and may subject that entrant to disqualification. Neither sponsor nor its agencies are responsible for injury or damage to participant's or any other person’s computer or property related to or resulting from participating in this sweepstakes. Should any portion of sweepstakes be, in the sponsor’s sole opinion, compromised by virus, worms, bugs, unauthorized human intervention or other causes which, in the sole opinion of the sponsor, corrupt or impair administration, security, fairness or proper play of this sweepstakes, or submission of entries, sponsor reserves the right at its sole discretion to suspend, modify or terminate the sweepstakes, and randomly select the winners from valid entries received prior to action taken, or otherwise as may be deemed fair and equitable by the sponsor. Text message entries will be deemed to have been submitted by the registered owner of the wireless number used to enter. In the event of a dispute regarding the identity of an online entrant, the authorized subscriber of the email account used to enter will be deemed to be the entrant, and must comply with these rules. The authorized account subscriber is the natural person who is assigned the email address by the ISP or other organization responsible for assigning email addresses. All materials submitted become the property of Anheuser-Busch, Inc. and will not be returned.

5. Winners of Prize Package #1 and Prize Package #2 will be selected in a random drawing to be held on or about December 30, 2009 from among all eligible entries received by December 28, 2009. Winners of Prize Package #3 will be selected in a random drawing to be held on or about January 19, 2010 from among all eligible entries received by January 17, 2010. Non-winning entries will carry forward to subsequent drawings. All drawings will be conducted by an independent judging agency, whose decisions are final in all matters relating to this sweepstakes. Winners may not substitute or transfer prize but sponsor reserves the right to substitute prize with a prize of equal or greater value. Limit one (1) prize per person/household/address.

6. All prizes will be awarded. Odds of winning depend upon the number of eligible entries received. Winners will be notified by phone and/or text or email and will be required to respond to the phone call, text or email within 48 hours indicating whether he/she can accept the prize. If no return call, text or email is received within the time allotted, an alternate winner will be selected. Any alternates selected will also be required to respond to the phone call, text or email within 48 hours. Sponsor is not responsible for suspended or discontinued wireless service which may result in a potential winner not receiving initial prize notification. Winners will be required to complete, sign and return an affidavit of eligibility and liability and publicity release within three (3) days of prize notification. Winners' guests must be 21 years of age or older and will be required to complete, sign and return a liability and publicity release within the same time period. In the event of noncompliance within any of these time periods, prize will be forfeited and an alternate winner selected. Any prize notification or prize returned to the sponsor or its agencies as undeliverable will result in disqualification and the awarding of that prize to an alternate winner.

7. Employees and the immediate families of employees of Anheuser-Busch, Inc., its affiliates, subsidiaries, advertising and promotion agencies, wholesale distributors, and individual retail licensees are ineligible. This sweepstakes is void where prohibited by law, and is subject to federal, state and local regulations. Taxes on prize, if any, are the responsibility of the individual winners.

8. Acceptance of prize offered constitutes permission to use winner’s name, voice, biographical information and/or likeness for purposes of advertising and promotion without further compensation in all media now known or hereafter discovered worldwide and on the Internet without notice or review or approval as permitted by law.

9. Prize Package #1 (20): A trip for winner and winner's guest to Miami, Florida and a $550 gift card. Winner must comply with all terms and conditions stated on the card. Travel dates: January 29, 2010 – February 1, 2010. Prize Package #1 consists of three (3) nights double-occupancy hotel accommodations. Approximate Retail Value (“ARV”): $3,500.00 each. Prize Package #2 (20): A trip for winner and winner's guest to Miami, Florida. Travel dates: February 1, 2010 – February 4, 2010. Prize Package #2 consists of three (3) nights double-occupancy hotel accommodations. ARV: $3,000.00 each. Prize Package #3 (5): A trip for winner and winner's guest to Miami, Florida. Travel dates: February 4, 2010 – February 8, 2010. Prize Package #3 consists of four (4) nights double-occupancy hotel accommodations and a $800 gift card. ARV: $4,800.00 each. Winner must comply with all terms and conditions stated on the card. All Prize Packages also include: Round-trip coach air transportation (from gateway city nearest winner's home), ground transportation to/from airport/hotel and an invitation to various Bud Light sponsored events while at the hotel. Bud Light sponsored events to be posted at Website, www.budlighthotel.com, prior to travel. Travel/accommodations are subject to change and restrictions may apply. Winner and guest must travel on the same itinerary, and comply with all security requirements. Any costs incurred due to changes to the original itinerary (as approved by Sponsor, in Sponsor's sole discretion) are solely the winner’s responsibility. Ground transportation (other than mentioned above), meals, gratuities, and all other expenses not specified herein are solely the winner's responsibility. If winner cannot accept prize as specified by sponsor, prize will be forfeited and awarded to an alternate winner. Actual value depends on city/day/time of departure. Any difference between stated value and actual value will not be awarded. Total ARV of all prizes is $154,000.00.

10. By accepting a prize, winner agrees to release and hold the sponsor harmless from any and all losses, damages, rights, claims and actions of any kind resulting from acceptance, possession or use of any prize, including without limitation, personal injuries, death and property damage. By participating in this sweepstakes, participants agree to be bound by the Official Rules of this sweepstakes.

11. For a list of winners, send a self-addressed, stamped envelope to: Bud Light Hotel Sweepstakes, P.O. Box 3000, Young America, MN 55558-3000, for receipt by March 17, 2010.